Sonar for Marketing Management

Drive revenue with qualitative insights from your audience. Unearth their core needs, validate your campaign ideas, and learn why you need to optimise your touch points to maximise your marketing impact.

Build a narrative to your marketing performance

Performance metrics are great at telling you what marketing collateral is working well and how. But what about the why? Why do your best digital ads succeed? Why do others fail? Without a full narrative, you can never have a guaranteed formula for marketing success.

We want to help you build this narrative. With Sonar, you can test your ads, landing pages, videos, and any other marketing collateral with your audience, to get insights into why your audience likes, needs, and dislikes them.

3 ways how Sonar can boost your marketing results

By infusing qualitative insights from your audience into your marketing assets, you’ll be able to, among others:
Boost conversions with the right ad messaging
There’s a lot of sameness in ads these days. We can tell you exactly what your audience wants to hear and why, to create attention-grabbing, ROI-boosting ads.
Work on campaigns that resonate and engage
Gain a deeper understanding of your audience’s needs and pain points, and focus only on the most targeted, relevant and resonating campaign ideas.
Get 4x more ROI with the best message-channel fit
Great marketing is only half the story. With Sonar, you can discover right from your audience how well they see your new ads in a given channel and why, and learn how to make them fit even better.

Insights at your fingertips

Sonar helps you experience real people on video as they engage with your content, and it gives you insights you can quickly use to improve its performance.

Testing with us is easy, fast, and gives you results you can trust. We use a study methodology developed over 10 years in the biz, leveraging an international panel of over 4 million B2B and B2C users. We then extract qualitative insights with our patent AI and give you video-powered, tangible recommendations you can use to refine your content and get more bang out of your creativity.

So, how does Sonar work?

Pick the pricing plan you want to start with...where are you going? Relax, the first study is ALWAYS free. You can always leave after you’ve seen the actual value of our platform.
Select what to test from any of the studies included in your study package.
Filter your audience as narrowly as you need, and upload the content you want to test.
We gather and analyse your audience’s video feedback into actionable insights and recommendations in as little as 4 hours.
Put your insights to work and make your content go from great to greatest.

Add some audience zest to your next marketing campaign

Test the strength of your content ideas with real customers today. We guarantee value: try your first study today, completely for free.